CRM coordinator

Back Ref: VAC-10181 Marketing Malta

I am recruiting a CRM Coordinator for an iGaming operator company based in Malta. The ideal candidate needs to have demonstrated experience of all aspects of email marketing, from production, distribution and coordination – as well as appreciation of best practice for design and delivery.

Main Duties & Responsibilities:

  • Building and maintaining the current CRM calendar, keeping a track on all communications
  • Testing, sending and scheduling email campaigns to the customer/client database using appropriate systems in place
  • Building distribution lists based on stakeholder requirement
  • Will take full ownership of end to end campaigns from conception to execution and analysis
  • Liaising with relevant teams such as content and design to ensure the smooth running of campaigns

Working in Coordination with:

  • Coordinating with Content and Design teams to request text and images
  • Coordinating with Casino Manager to support Casino CRM
  • Coordinating with BI to develop reporting requirements

Knowledge, including Qualifications:

  • 1 years+ CRM experience
  • Knowledge of HTML editing skills
  • Experienced ESP user, ideally Salesforce Marketing Cloud
  • Excellent skills in Microsoft Excel


  • Experienced with mass email marketing systems ideally Salesforce Marketing Cloud
  • Understanding of the best practice for email content production and design
  • Knowledgeable of a wide range of iGaming verticals such as Casino, Sportsbook and VIP
  • Familiar with betting terminology, and betting psyche

What you get:

  • Extraordinary multi-cultural team spanning 20+ nationalities
  • Professional and personal development
  • Supportive and collaborative working environment
  • Great salary

If interested and would like to discuss it further please reach out to me at:

Irene Giaveri