Senior SEO Expert

Back Ref: VAC-10712 Marketing Ireland, Malta

One of the biggest media/advertising companies across the iGaming industry are looking for a Senior SEO Expert.

This person will be working closely with the Product Manager, Content Team, UX and Web Developers to consistently improve ROI.

Responsibilities:
• Analyze and execute search engine optimization campaigns for the Group
• Work in a cross-functional product team to make sure SEO is considered in all decisions
• Planning with Product, UX and Development team
• Recommend changes to website architecture, content, linking and other factors to improve
• SEO positions for target keywords
• Work with the development team to ensure SEO best practices are properly implemented on
• newly developed code
• On-page SEO optimizations
• Keyword, market and competitive research
• Strategic planning with content team
• QA / Audit all-new product feature launches for SEO
• Track and report SEO progress and fluctuations to SEO lead and management
• Optimize copy and landing pages for search engine optimization
• Research and implement search engine optimization recommendations
• Develop and implement link building strategy
• Work with editorial and content teams to drive SEO in content creation and content

Requirements:
• Proven technical SEO experience
• Experience conducting detailed competitor analysis and market entry research
• Data-driven thinking as this is a very technical and data-rich environment
• In-depth experience with common SEO tools i.e. Google Analytics, Google Search Console,
• SEMrush, Ahrefs, Majestic, Moz, DeepCrawl, Screaming Frog
• Knowledge of ranking factors and search engine algorithms
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Up-to-date with the latest trends and best practices in SEO and UX
• Working knowledge of HTML, CSS, and JavaScript development and constraints

Interested? Great, let’s chat! Reach out to chanelle.demanuele@exactasolutions.com

Chanelle Demanuele

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