SEO Specialist

Back Ref: VAC-10394 Marketing Malta

We are on the lookout for a knowledgeable SEO Specialist who will be responsible for on-page SEO activities. In this role, you will be carrying out SEO analysis using all available data resources and tools by working closely with our other departments, reporting directly to the Head of SEO. You will be managing sites in English.

• End-to-End management and On-Page product optimisations: keyword research, content optimisation, site architecture, internal linking and reporting on results and impact
• Opportunity Analysis
• Internal Linking Optimisation
• Organic CTR Optimisation
• Keyword Research
• Competitor Research
• Products/Market Reporting
• Keyword Monitoring & Optimisation
• Keyword Cannibalisation Fixes
• Site Auditor Checks and Overall Site Health Checks (via Screaming Frog or similar auditing tools)
• Managing multiple products in multiple markets and languages, currently at different stages of maturity in terms of product development and market share
• Spotting content creation or revamping opportunities that can have significant impacts on organic trends and revenue
• Creating automated workflows and systems via specialised tools to increase efficiency

Desired profile:
• Minimum 2 years experience in a similar role, ideally within the iGaming industry
• Strong interest and a good understanding of organic acquisition and the affiliation business model
• A proper (expert) understanding of SEO and how main Search Engines work in general – not only from an on-page perspective, but as a whole (on-page, off-page, technical)
• Ability to think outside the box
• Functional knowledge of HTML, CSS, JavaScript
• Functional knowledge of WordPress
• Expert SEO auditing skills
• Proficiency in using industry tools and analytics platforms such as Ahrefs, SEMRush, Screaming Frog, Google Search Console, Majestic, SERanking, ContentKing, Google Data Studio, etc) or similar
• Experience in automating auditing processes and implementing smart SEO automations will be an added plus (e.g. Python applied in SEO)


Interested? Get in touch for more info!

Jay Power